Macintosh, commonly shortened to Mac, is a brand name which covers several lines of personal computers designed, developed, and marketed by Apple Inc. The Macintosh was introduced on January 24, 1984; it was the first commercially successful personal computer to feature a mouse and a graphical user interface rather than a command line interface.
Through the second half of the 1980s, the company built market share only to see it dissipate in the 1990s as the personal computer market shifted towards IBM PC compatible machines running MS-DOS and Microsoft Windows. Apple consolidated multiple consumer-level desktop models into the 1998 iMac all-in-one, which was a sales success and saw the Macintosh brand revitalized. Current Mac systems are mainly targeted at the home, education, and creative professional markets. They are: the aforementioned (though upgraded) iMac and the entry-level Mac Mini desktop models, the workstation-level Mac Pro tower, the MacBook, MacBook Air and MacBook Pro laptops, and the Xserve server.

1979 to 1984: Development
1984: Introduction
1985 to 1989: Desktop publishing era
1990 to 1998: Growth and decline
1998 to 2005: The Rebirth
2006 onward: Intel era

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